Redamance Perfume

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About

Redamance is a perfume collection where each fragrance is an homage and olfactive portrait of an overlooked woman from history who truly owned her complexities. What would it look like if perfume advertising was not entirely through the male gaze, depicting strictly conventional imaginings of femininity? Redamance aims to disrupt over 100+ years of fragrance advertising and shift the focus to more relevant, intelligent and nuanced ways of invoking feminine strength.

Redamance is derived from the word “redamancy” which means “the act of loving in return.” It is our intent to connect women of the past to women today through the transportive art of perfumery.  

Redamance goes beyond the traditional narrative prevalent in fragrance advertising. How can perfume inspire a different way of relating to ones own body? Utilizing the power of scent, we channel inspiring and overlooked women from history who were unapologetically themselves and broke conventions.

I need your help to make this idea real. Right now I am trying to raise money to cover the pre-launch expenses.

How you can support

You can support Redamance by pre-ordering Queen Nzinga for $200/bottle, or donating whatever amount is feasible for you. Rewards will be redeemed within six months if Marissa reaches her goal. The other three perfumes will be released next year (2020).

You can also support Redamance by sharing this campaign!

Women/Perfumes

I have written and completed the fragrance formulas for my first four perfumes (Mary the Alchemist, Imperia La Divina, Ching Shih and Queen Nzinga), as well as completed the branding, website, bottle design, packaging and distribution (which will be direct to consumer in the beginning). Queen Nzinga is the only perfume available for pre-order.

Goldie Luxe as Mary the Alchemist. Notes: fig, galbanum, iron, wood.

R. Rosenbohm as Imperia La Divina. Notes: ambrette seed, rose.

Jojo Abot as Queen Nzinga. Notes: amber, tamarind, geranium.

Bei Kuo as Ching Shih. Notes: osmanthus, incense, leather.

What does Queen Nzinga smell like?!

Queen Nzinga has a classic amber structure. The base notes are rich, resinous, vanillic notes. Specifically, it has natural vanilla tincture and benzoin. The heart note is tamarind. This gives it a uniqueness, it is a bit tart and fruity at the same time. The top note is geranium, which gives it a slight minty freshness. Overall, it is on the sweet side and more of an evening perfume. It is very elegant and luxurious smelling! She was a queen, after all.

Budget Breakdown

Oil $10k

Custom Bottles $9k

Shipping $1k

Approximate total pre-launch costs: $20k

(there are other expenses such as packaging, pumps, filling and assembly, and marketing/PR and if the goal amount is exceeded, the money will go to these costs!)

Founder Bio

Marissa Zappas, Founder and Perfumer

My name is Marissa Zappas and I am a trained anthropologist and perfumer. My work is centered around the experiences of women and their relationship to their bodies, specifically through scent. 

The idea for Redamance was born out of how I wear perfume, which in general, is to connect with other women, whether it’s my grandmother, friends or simply myself. I see so much potential in fragrance marketing and advertising, with the goal of giving women more intelligent and effective ways to feel inspired and connected with themselves.

*Additionally, Redamance is looking for investors. If that's you, please contact Marissa directly: marissa@redamance.com

Updates

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  • 05/19/2019
    Redamance Perfume: Level 7
    $5,000.00
  • 05/19/2019
    Redamance Perfume: Level 1
    $100.00
  • 05/19/2019
    Redamance Perfume: Level 1
    $50.00
  • 05/19/2019
    Redamance Perfume: Level 3
    $100.00
  • 05/19/2019
    Redamance Perfume: Level 1
    $30.00
  • 05/19/2019
    Redamance Perfume: Level 1
    $22.00
  • 05/19/2019
    Redamance Perfume: Level 1
    $100.00
  • 05/18/2019
    Redamance Perfume: Level 1
    $5.00
  • 05/18/2019
    Redamance Perfume: Level 1
    $500.00
  • 05/18/2019
    Redamance Perfume: Level 5
    $500.00

Project FAQ

 What does the perfume I'll be ordering smell like?!

Queen Nzinga has a classic amber structure. The base notes are rich, resinous, vanillic notes. Specifically, it has natural vanilla tincture and benzoin. The heart note is tamarind. This gives it a uniqueness, it is a bit tart and fruity at the same time. The top note is geranium, which gives it a slight minty freshness. Overall, it is on the sweet side and more of an evening perfume. It is very elegant and luxurious smelling! She was a queen, after all.

Is there a way to smell it first?

Yes! Please contact Marissa if you live in the NYC area: marissa@redamance.com. If you don't live in the NYC area please reach out and we will try and figure something out!

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